Industry professionals attending January’s EAG360 comprising the co-located Amuse Expo, CompSocUK, and London Gaming Show (12 – 14 January, Excel London) are being invited to ‘dig deep’ and help support the work of Little Lifts, which has been named the show’s official charity partner.
Inspired by the experience of founder Oa Hackett who was diagnosed with breast cancer aged 28-years, Little Lifts is dedicated to providing practical and emotional support to individuals undergoing breast cancer treatment.
The organisation focuses on easing the physical and mental toll of cancer therapies by distributing carefully curated, hand-packed gift boxes.
Little Lifts Gift Boxes include Chemotherapy, Radiotherapy, and Surgery variations. Every box is filled with high-quality products selected by people with lived experience of cancer.
The items, ranging from sleep masks to thermal packs and specialised lotions, are chosen to alleviate treatment side effects, manage discomfort, and promote relaxation.
Expanding on the partnership, EAG360 Chairman Nick Harding said: “The Little Lifts story is truly inspiring. Launched around the kitchen table of founder Oa Hackett Little Lifts has grown tremendously and celebrated a special milestone earlier this month when it gifted its 50,000th box.
“Every one of the 50,000 Little Lifts Boxes has been hand-packed and delivered to someone undergoing treatment for breast cancer offering them kindness and solidarity at the most difficult of times.”
He added: “Our community of visitors and exhibitors drawn from across the smile economy are renowned for their compassion and their unbelievable generosity supporting individuals who are facing extremely challenging and difficult times.
“January’s EAG360 not only represents the perfect way to start the business year but also an excellent opportunity to support Little Lifts and in the process, help expand their reach, scale their impact and demonstrate that a little kindness goes a long way.”
To find out more about Little Lifts: https://www.littlelifts.org.uk For free admission to EAG360 and access three days of business, networking, education and innovation visit www.eag360show.com
