By amusementtoday | March 13, 2014
Landmark Alabama attraction to be owned and operated by renowned industry veterans
Birmingham, Ala. — The Koch family has acquired Alabama’s Splash Adventure Waterpark and will re-open the park for the 2014 summer season. Dan Koch, who led the acquisition, is bringing his family’s seven decades of experience in the amusement and water park industry to his new home in Alabama.
“I am thrilled to be living and working in this community,” said Dan Koch. “Our family wants Alabama’s Splash Adventure Waterpark to be the number one choice for family fun and family memories for generations to come.”
Koch Parks, Inc. has purchased the water park with 89 acres of land, which will aid in future expansion. General Attractions, LLC, the park’s previous owner, will retain 150 acres surrounding the park for future development.
Kent Lemasters, President of General Attractions, LLC said, “We are pleased that the Koch Family are the new owners of Splash Adventure. We feel very confident that because of their very high reputation and experience of over 75 years in the amusement park industry, that they will continue to take the park forward to new, high levels of achievement for the benefit of the entire area including those who visit the park and the surrounding communities and we wish them every success.”
The Koch family has a reputation for superior customer service and will operate the park with a special focus on providing safe, family fun for all ages. New attractions include five new rides for kids including a Wacky Worm Coaster, Rio Grande Train, Junior Bumper Boats, Mini Helicopters, and Vintage Boats. A new Laser Maze Challenge will also be added for heart-pounding family fun as well as games to entertain the younger family members. All guests will enjoy free parking, free sunscreen, free access to inner tubes and free in-park WiFi. Additional expansion plans for Alabama’s Splash Adventure Waterpark are currently being developed. The park will re-open for weekend operations beginning May 17th.