World’s Largest Swimming Lesson™ set for Friday, June 24, 2016
By amusementtoday | March 24, 2016
OVERLAND PARK, KS– Registration for the 2016 World’s Largest Swimming Lesson (WLSL) is now open. This year’s WLSL event will take place over the course of 24 hours at an estimated 500 locations in more than 20 different countries. The new time format allows individual host locations to conduct the 30-minute lesson anytime of day on Friday, June 24th. Organizers have restructured the program to make it easier for aquatic facilities to participate.
Aquatic facilities can be a part of the global, life-saving event by registering as an official 2016 WLSL Host Location at www.wlsl.org.
Tragically, drowning remains the leading cause of unintended, injury related death for U.S. children ages 1-4, and the second leading cause for children under 14. Drowning is an even greater threat in other countries around the world. Research shows participation in formal swimming lessons can reduce the risk of drowning by 88% among children aged 1 to 4, yet many kids do not receive formal swimming or water safety training.
Since its inception, more than 155,000 children and adults have participated in WLSL lessons generating more than half a billion media impressions about the vital importance of learning to swim. The 2015 WLSL event took place on June 18, 2015 and included 38,170 participants from 22 countries.
Facilities of all kinds, shapes and sizes are encourage to join Team WLSL™ in their mission to spread the message Swimming Lessons Save Lives™ to help prevent childhood drowning.
About The World’s Largest Swimming Lesson™
The World’s Largest Swimming Lesson was created as a platform to help aquatic facilities and the many different regional, national and international water safety organizations work together to communicate the fundamental importance of teaching children to swim. Visit www.wlsl.org to learn more.