Great Wolf Lodge launches "Behind the Howl" blog

By | March 20, 2012

Great Wolf Lodge, America’s largest family of indoor waterparks, has launched the new “Behind the Howl” company blog. Exclusively at blog.greatwolf.com, readers get a true behind the scenes peek at how Great Wolf creates and provides memorable guest experiences for families every day of the year.

For anyone who has ever wondered what it takes to plan special events at the Lodges, or is eager to learn what new attractions and amenities are being added, Behind the Howl provides the answers, and much more. Stories about how the resorts remain exciting and fun along with the latest, official information about Great Wolf Lodge also keep the blog engaging and unique.

Central to the blog are stories written by Great Wolf Pack Members that share what’s new at their resorts, as well as personal insight into what it takes to ensure guests have a “howling” good time during their stay at Great Wolf Lodge. Guest bloggers from outside the Great Wolf family also add perspective about the resort brand and Lodge guests may submit their own posts, providing content for readers written by readers.

“Behind the Howl” is the next step for Great Wolf’s efforts in maintaining open, conversational communication with its guests. Coming on the heels of its fully interactive website GreatWolf.com, which debuted six months ago, Great Wolf continues to look at new ways to engage guests online and the blog is the perfect next step. Complete with video and photo content, ”Behind the Howl” also links to Great Wolf’s social media sites, including Facebook, Twitter, YouTube and the “Ask a Mom” panel. To learn more, visitors can log on to blog.greatwolf.com for the latest updates from Great Wolf Lodge.