Gateway Ticketing Systems Inc.’s newly-released eGalaxy Mobile Web Store helps customers improve operations and efficiency while increasing sales. More and more, consumers expect to be able to use their mobile devices for day-to-day activities and ticketing is no different. The eGalaxy Mobile Web Store meets that expectation and enables Gateway customers to configure products targeted specifically toward mobile consumers. The convenience of the Mobile Web Store encourages guests to use their phones to make purchases en route or on arrival to avoid lines. Guests can also order additional event tickets from inside the attraction without returning to the gate.

Some companies in the attraction and entertainment industries anticipate that by 2013, up to half of the traffic to their Web sites will be from mobile devices. “Gateway is excited to be able to respond to customer demand for a mobile phone ticketing module that functions as a fully integrated sales channel with their existing Galaxy system.” said Gateway Ticketing Systems Director of Sales and Marketing, Michael Furman.

For guests, the eGalaxy Mobile Web Store solution means no ticket lines, a more convenient purchasing option and no lost tickets — if a guest has their phone, they have their tickets. For the attractions industry, the mobile Web store means less ticket stock and smoother operations. Gateway Product Solutions Manager, Marcus Lopez, added, “We’ve made the eGalaxy Mobile Web Store as convenient as possible by making this a Web application. That means there’s no app to download to your phone. Our solution will work on the iPhone, Android devices, Blackberry phones – really, any device with a Web browser and an Internet connection. We wanted to make sure our customers could reach the widest audience possible.” Additionally, the eGalaxy Mobile Web Store does not rely on the consumer store for functionality so it can even be used by customers who do not currently sell tickets through an eGalaxy product.

“Empowering our customers to reach consumers wherever they may be—at a computer, on the phone or at a ticket counter— that is what Galaxy is about,” said Lopez. “The eGalaxy Mobile Web Store product is flexible, robust, and state of the art — all of which are market and customer requirements. We are thrilled to release this magnificent addition to our existing Galaxy suite of products.”

Gateway customer Michael Unger, the Information Technology Manager at the Maryland Zoo stated “Mobile transactions are increasingly coming to the forefront with patrons. I like the choice of jQuery Mobile framework for the UI design, this platform has much potential and flexibility for growth and customization. It also brings great benefits for the easy branding of sites as well as keeping UI elements fresh and visually appealing.”

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