Partnership challenges guests and employees to donate 300,000 boxes

Norcross, Georgia — Herschend Family Entertainment (HFE) recently kicked off its 2013 Shoebox Challenge with Operation Christmas Child. For the fourth year, HFE is challenging the communities it serves to donate more gift‐filled shoeboxes than ever before. To encourage community support, HFE properties across the country are offering complimentary park tickets for the 2014 season to churches that sign up for the challenge. Once churches sign up, they can earn even more free tickets by donating incrementally more shoeboxes.

Operation Christmas Child is a project of Samaritan’s Purse, a nondenominational Christian organization providing worldwide spiritual and physical aid. Since 1993, Operation Christmas Child, the world’s largest Christmas project, has hand-delivered gift boxes in over 130 countries to more than 100 million children. For many, these are the first presents they’ve ever received.

“Christmas is a wonderful tradition at HFE and the Shoebox Challenge is a way we can share the joyous season with children around the world,” said Joel Manby, HFE’s president and CEO. “Not only is this an opportunity to connect with our local community but an opportunity to bring Christmas love and hope to families across the globe.”

The challenge began in September and leads into National Collection Week: November 18–25. Packing a shoebox is simple. Fill shoeboxes with school supplies, toys, necessity items, candy and a letter of encouragement. Then drop off the box at one of the 3,800 collection sites. Step-by-step shoebox packing instructions are available at www.samaritanspurse.org.

For more information about the Herschend Family Entertainment Shoebox Challenge and Operation Christmas Child, visit: shoebox.hfecorp.com.

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