Manufacturers enjoy busy Expo, look forward to successful 2023
AT: Tim Baldwin
tbaldwin@amusementtoday.com
ORLANDO — With attendance significantly jumping when compared to 2021, the IAAPA Expo 2022 found manufacturers busy with both appointments and walk-up customers. Amusement Today talked to numerous suppliers.
“Last year was a record year for us from a revenue standpoint, coming off COVID which was a record in the other direction,” said Jeff Pike, president, Skyline Attractions. “This year, we are absolutely stoked. This is the first year since starting Skyline that we have had to tell people, ‘Sorry, we’re booked. We can’t do the job [for 2023].’ We are booked out to where any deliveries would be the beginning of 2024.”
Two large racing models of Skyline Attraction’s P’Sghetti Bowl coasters have been contracted for the upcoming summer season.
“We are going to be introducing our Aurora lighting package on both rides,” said Pike. “We can do that because our P’Sghetti coaster track uses the weld-free riveted track technology when we developed Titan Track for Great Coasters. We had that flat surface, so we put that Aurora light package — which is the same type that you see on outdoor billboards — along the track and have arranged for modules that still allow for inspections on the riveted sections and allows for the proper spacing. It looks so sleek.”
The display of lighting going down the center of the single rail track was a real eye-catcher on the floor, ranging from fireworks, colored bands and wording.
Skyline also introduced Trail Runner, a terrain-hugging, low-to-the-ground single rail coaster at the Expo.
“It’s a legit family coaster that has full-size seating for two adults but also goes down to 40-inch children riding it. It’s intended to enhance the visuals of speed by keeping everything close to the ground. Our weld-free track is beefier, it’s more robust and can handle the heavier loads,” Pike told AT.
Intamin is enjoying several projects in the U.S. in 2023, including two snowmobile-style coasters, one of which had an unveiling. The manufacturer is also touting its launched flume, the first of its kind.
“We have two attractions in the pre-project phase where this feature is incorporated,” said Sascha Czibulka, executive vice president. “We’re confident it will reach the execution phase. It confirms our approach to develop new features for classic rides, such as the log flume or rapids ride.”
By incorporating a switch track on Busch Gardens Williamsburg’s snowmobile coaster, which Czibulka calls a “smart feature,” it maximizes the space. Intamin has introduced switch track on several installations.
Outside the U.S., Intamin has multiple projects. Toutatis at Parc Astérix will speed through the French themer at 66 mph and reach a height of 167 feet. Track length is more than 3,500 feet. “We’re very, very, very much looking forward to it,” said Czibulka. A multi-launch coaster in Southern Europe and an indoor coaster also open in Europe for 2023.
Going into the Expo, Intamin promoted its vertical launch coaster, which it debuted in 2022. “It adds a lot to the experience. I was lucky enough to experience it in Dubai and all I can say is fantastic,” said Czibulka.
He also says Intamin is striking a new balance where former coaster dominance is equalizing to a blend of coaster rides and water attractions. Gyro Swings are also popular. The company’s Dome Motion Theater will also debut in 2023.
Vekoma enjoyed the luxury of a massive press announcement on the first morning of the trade show, as well as the final press announcement of the week on Friday afternoon. The company is excited to re-enter the U.S. market in a big way. With Walt Disney World’s Tron (soon to open) and EPCOT’s new coaster debuting in 2022, Vekoma has two notable installations at both Dollywood and Cotaland, the latter being the reintroduction of an upgraded tilt coaster.
In Europe, Vekoma installations include a family-launched coaster at Furuviks Parken and a custom family boomerang at Liseberg. A mine train coaster is set to open at Energylandia.
“Our Fønix at Farüp Sommerland won two awards for the Best New Coaster in Europe (2022) award, and we are very proud of that,” said Carin Davits, marketing. “You can combine family and thrill in one ride.”
“We have a product for every category of coaster,” said Ricardo Etges, division sales. “Everyone loves [the flying coaster] at Phantasialand. We’ve been getting a lot of traction from that product. It’s a completely different type of coaster.”
After an impressive five family boomerang coasters were installed in 2022, three more are on tap for 2024.
Speaking of Dollywood, Ride Entertainment will be overseeing the coaster’s installation.
“Our installation team has already been on site installing the coaster,” said Amanda Mercado, president, installations and business development. “It’s almost a mile of track; it’s a very impressive installation. Our installation branch is doing very well; we’ve been able to bring on more full-time employees. We’ve increased how many projects we are able to install within a year.”
Ride Entertainment was showcasing a mini safari car at its booth. The company has partnered with a new supplier, Longfish Leisure.
“It’s strictly a rev share partnership,” said Eli Parawan, chief operating officer, parks and attractions. “It’s a small vehicle that’s really built for offroad, year-round and in all types of weather conditions. Part of its appeal is its flexibility with footprint.”
Contrary to the auto ride vehicles that are dependent on a guide rail, this one is specifically designed for different terrains. It is also designed to be kid-sized, but adults are able to sit with feet inside the vehicle and sit up top aside the child. The vehicles travel at 3 mph, even if more than one adult is seated.
“It’s an incredibly capable car,” added Mercado.
“There is very little infrastructure required,” noted Kris Rowberry, communications.
Ride Entertainment supplies SkyCoaster installations. News on that front involves an automated video recording system to capture the rider experience with multiple cameras.
“It’s all just at a touch of a button,” said Rowberry. “There’s no cameraman required anymore.”
ETF Ride Systems did not announce anything new at this year’s Expo. However, on the heels of several awards for their ride system collaborations with Sally Corporation, Ruud Koppens, ETF president, explained that they were promoting their trackless water ride system they announced last year.
“So, we call that the Aqua Mover,” said Koppens. “What we do on land with the trackless driving, we can do in water now. Basically, you don't have to use the guides you have needed in the water,” he added.
To make this work, the “boat” ride vehicle actually drives on the floor bottom of the water, which is less than a half-foot deep. The vehicle’s motion simulator adds the floating feel for the ride.
“You don't see anything that lets you know you are not floating, but you feel like you are floating,” Koppens said. “It's a new challenge we have been asked for more and more often. For people say, ‘We like trackless technology. Can you do this and water?’ We used the COVID downtime to develop that.”
Dynamic Attractions just came off the success of the award-winning motion theater attraction at Futuroscope.
“We can’t release the details on our next project, but based on the wild success, we’ve so much interest in that ride system,” said Steve Warner, director of creative. “We develop a ride with a vision of what that ride will bring to the market from a guest experience standpoint. We can geek out over it from an engineering standpoint, but the reality is it has to translate into a tangible experience that guests come away from wanting to do it again.”
Warner feels customers are seeing the success as a blank canvas for whatever story each property wants to tell.
Dynamic Attractions noted that the highest interest at the Expo was in regard to the 24-seat flying theater. Mattel Adventure Park in Arizona will be installing a Barbie-themed 39-seat theater.
“What we’ve seen in the marketplace are that the bigger capital expenditures are still tough to do; people are finding it hard to pull the trigger,” said Guy Nelson, chairman and CEO. “What we decided to do was bring something that was more affordable. It’s really resonating with a whole lot of people. That opens up the number of locations to go into existing facilities.”
The special effects coaster, which Nelson describes as the most complex coaster ever built, will soon be opening in Abu Dhabi in 2023.
Chance Rides had some of the finest-looking vehicles on display. The company is also providing attractions at the upcoming Mattel Adventure Park. The coaster car for Bone Shaker, one of two roller coasters from Chance, garnered attention. In addition, the Thomas and Friends train was a monumental showpiece at the Expo.
“It’s way bigger than our traditional train,” said Jay Aguilar, vice president of sales and marketing. “The whole idea with Thomas is this size. The good news for Chance is that we now have the bones, the structure, to put any dress on it. The size of the coaches will be increased to match the engine. It’s just larger in general.”
Aguilar reports the sale of several carousels and C.P. Huntington trains for 2023. Ferris wheels also saw a keen interest.
Dick Chance, president, added, “Three years ago we redesigned the C.P. Hunting with a battery-powered electric drive. Sales have shot up. We used to sell two or three gas-powered C.P. Huntingtons a year (after building 400); we just sold 21 trains in the last two years. Eighty percent of our replacement trains — and a lot of zoos do it because they want to be green — is electric. There’s zero maintenance to do on the electric [components].
“The show has been fantastic. We probably have the largest backlog of sales we’ve had in the last 20 years. A lot of our business isn’t theme parks anymore; it’s entertainment areas, zoos and those types of venues that aren’t typical amusement parks. The whole industry has changed a lot.”
Premier Rides had two surprising announcements. The first, by partnering with Wieland Schwarzkopf, the company is developing a newer, taller, faster version of the classic Anton Schwarzkopf Wildcat. The new ride will be available in 2024, which would be Anton’s 100th birthday. The new product is marketed as Wildcat Retro 2.0.
In a second press event, the coaster company announced it will be supplying two roller coasters for New Jersey’s Steel Pier, a spinning mouse coaster and a Sky Rocket II multi-launch coaster. One will be installed in 2024, with the other installed the following year.
Technical Park showcased its Sidecar XL model flatride which debuted at Playland Park in Rye, New York, this past summer, marking the manufacturer’s first U.S. installation of the model, which is an extra -redesign of their best seller, the interactive Sidecar.
The Old Rye Motorbike Factory is designed with gondolas shaped like a motorbike with attached sidecar but can also be customized in any way offering two seats with independent safety restraints.
Twelve arms are hinged on the top crown structure and actuated by air cylinders with interactive control by the riders. The ride offers 24 seats, which is a 50% increase in capacity from its smaller predecessor.
“Each car is independently controlled by the rider. So, they can play like they want, and it is not run by the ride system. The rider can play the game in order to get the maximum height and create competition for them with the passengers in near cars,” said Carlo Gugliemi, USA-Canada sales manager for Technical Park.
“At the show we have been in touch with several new buyers. The feedback from the Playland ride is very positive from the public, which is always encouraging,” Gugliemi added.
Many companies remarked how the show’s second day was even stronger than the first. The Gravity Group was one example.
“Wednesday just seemed to have all the right people with good conversations,” said Chad Miller, principal. “People are trying to get the amusement industry back on track, and it showed on Wednesday. We got questions like, ‘What can we do by 2024?’ That’s the kind of questions I like.”
The company’s award-winning precut track brought in a lot of high interest. The Gravity Group has had heavy work in refurbishments with the precut track. Three projects took place in 2022, with nine contracted for 2023. The company has beefed up its crew and equipment to meet demand.
All new coaster projects going forward will use the precut track concept.
Zierer stated it was very satisfied with the Expo. Many of the company’s 2023 projects were still under NDAs at the time of the show, but officials could share that a lot of deliveries would be going to Asia and a jet ski ride would be a new attraction at Calloway Park.
“The jet ski ride has been put into the Legoland parks, most recently the one in New York,” said Bill Ossim, North America sales.
Legoland in Germany will also be installing a double family tower for 2023, another of the company’s sought-after rides.
Zierer introduced a new concept for the show, Ellipse Flyer. This is an updated Magic Carpet-type ride with suspended seating. Ossim said it would be available late 2024 or early 2025. Spin N’ Play is a new smaller attraction where children play on a slowly rotating disc with soft play elements. “It allows adults to sit back in a shaded area around it and decompress,” noted Ossim.
Another new concept from Zierer is the dueling reverse coaster. Two trains run a shuttle coaster experience side by side as trains pass each other in close proximity both forward and backward. Mini launch coaster is also a new product for a compact footprint that uses new technology to launch three single four-seater cars in a tight space of 23 by 28 meters (75 by 92 feet). Both could be available possibly by 2024.
When asked by AT for his “vision,” Nathan Jones, new president for Martin & Vleminckx, laughed, “I’m one month into the role.” He continued, “I came here because of the foundation that had been built. For 35 years, Martin & Vleminckx has meant quality and determination to the craft of building wooden roller coasters is really unprecedented.”
Just two weeks after the close of the IAAPA Expo, M&V’s latest creation was to be unleashed, Leviathan at SeaWorld in Austrailia. [Look for a complete story in the February issue of AT.]
“The extended vision is beyond roller coasters, including the IP from Bill Kitchen,” Jones added. “It’s bringing some complementary and really unique steel attractions as well.”
Just prior to the show, M&V gained the rights to Kitchen’s U.S. Thrill Rides portfolio, including the UniCoaster and Sky Blazer.
“There was a long-term relationship between Bill and [M&V’s] Chuck Bingham after many decades. Bill was a visionary. He’s at a time to where he wants to enjoy life. It graduated to being a good home for the portfolio. I wanted his IP to live on.”
“We are obviously promoting more products at the show,” noted Eve Melanson, marketing.
Last year, Altitude Rides and Attractions, LLC, manufacturer of the Soaring Eagle Zipline ride, introduced their Soaring Eagle Daring Drop, a launch/drop tower ride.
This year, Altitude added the Hammered ride to their lineup. This ride is a unique, interative combination of their launch/drop tower and a hammer/bell carnival game, where the harder the hit, the faster and higher the riders go. Since sensitivity automatically adjusts to the size of the person with the hammer, younger and littler “players” can have the same impact on the experience of the riders.
Company President and CEO Logan Checketts informed AT that immediately following the show, he was traveling across the country to deliver the show floor’s two display models, one of which was sold pre-Expo and the other at the show.
Huss Park Attractions privately discussed five signature attractions with prospective park buyers. The only publicly announced new attraction from the manufacturer is the Break Dance 5, which was announced at IAAPA Expo Europe last year.
Lars Hartmann, the international sales manager for Huss Park Attractions said, “Basically, there are five signature rides which we presented to the industry this year. We do not announce the names or the types yet publicly, but we showed them to many clients.
“We are already working on the Break Dance; it is basically number one of the five signature rides line. And the first one is in production. The public opening is next year,” said Hartmann. “The other ones are basically also high capacity flat rides. [The rides] utilize a lot of new features, cool new movements and are ideal for theme parks. They are rides that amusement parks will really want as a highlight in the park.
“All are major capacity with over 1200 people an hour in capacity with the highest standard of safety and beautiful options for theming and illumination,” added Hartmann.
Rocky Mountain Construction had considerable traffic.
“It’s gone really well. A lot of productive meetings, a lot of interest in a lot of products,” said Jake Kilcup, COO. “The single rail really has taken off since COVID. Everyone had a bit of a downturn, but it’s really picking up, and we’re really excited about the single-rail platform. We’re also looking to upsize that rail a bit for side-by-side seating and keep pushing the limits.”
One of the big moments for RMC was its unveiling of the lead car for Hersheypark’s Wildcat’s Revenge.
“It’s the first thing people are going to see — this big underflip element,” Kilcup said. “I’m so excited for that.”
ArieForce One at FunSpot Atlanta is also an RMC project set to debut in early 2023.
On display were the three types of track that RMC supplies. The 208 track is developed for spots on a wooden coaster that have continued maintenance needs.
“We’ve been installing that at Silverwood and continue to do so,” said Kilcup. “We’re giving the parks the ability to do a piece at a time. These pieces kind of tie the structure together to reduce maintenance on other parts of the structure. We’re listening to our customers.”
Tom Rebbie, president of Philadelphia Toboggan Coasters Inc., reported the company was busy. “We’re busier than last year, and last year was a pretty good year.” He says PTCI is contractually busy through the end of 2024.
Rebbie is finding that parks are turning to PTCI as a maintenance solution when they have struggled to get staffing post-pandemic, and he feels that his company can do the work at a much-reduced cost as compared to the park doing it, with a faster, more efficient process.
“Testing is a big part of it too,” said Janine Matscherz, administration. “We’re going to make sure it is NDT tested, where parks would have to bring their own testing services in, and they’re stuck with that scheduling. It’s an all-inclusive service.”
A new build is being provided to a nondisclosed park.
Mack Rides found optimism in America. With current events in Europe, CEO Christian Elverfeldt said, “It will be good for us to go back to Europe with this optimism and very, very good discussions and meetings. I’m quite confident.”
Currently, the company is full through 2024.
“The big chains want to know what’s new in our product portfolio,” said Max Röser, marketing. “We wanted to shift a little into the FEC market, so we brought a small, four-seater, motion base with a VR system with a really good price tag. This is good for smaller locations, and there was quite some interest.”
“We’re a big company,” added Elverfeldt. “We can live without such products. But with the group, we have big advantages now. We have Mack Animation; we have VR Coaster — all these synergies bring such interesting products. We have film ready to go.”
Big interest was seen for the Rocking Boat concept, with the first project underway.
Mack created omni-moving cars for the Eatrenaline dining concept at Europa-Park, where guests move from room to room with each course.
“We’re excited to scale it up for a dark ride and bring interactivity to it,” said Röser.
2024 projects include a launched coaster going to Vietnam, a hypercoaster with inversions in the U.K., and a huge Big Dipper model in Europa-Park.
Preston Perkes of S&S Sansei found the show to be remarkable. “We’ve had meeting after meeting with great customers with whom we’ve been having conversations over the past months and years and some new conversations.”
The Axis coaster was a dramatic new concept that was released just prior to the pandemic. “Axis is rebuilding,” said Perkes. “They’re serious now. They recognize the uniqueness of it. It’s marinated.” S&S has now contracted two. One will be launched, and one will use a lift.
Parks looking for more immediate attractions still seek the 4D Free Spins and drop towers. But many customers are looking at 2025 with S&S — and all the way to 2029.
Maurer Rides has enhanced its Spike Coaster System to take it to the next level. Spike Fun increases capacity with longer trains and puts some control in the hands of the rider by incorporating a button into the seat that causes the rider to lean back.
“They’re all controllable. It’s like doing a wheelie,” said Steve Boney, North American sales.
A new Class V restraint now allows the system to do inversions. That can be done with an overhead lap restraint or just a locking belt system. Maurer sees the potential of dispatching every 30 seconds.
While Maurer has a layout designed, featuring an iconic element called the Omega Loop, the powered system allows the customer to do anything. Audio and lighting also accent the attraction.
“In the future, they could add on more track, because it isn’t dependent on gravity,” said Boney. “The customization is beyond anything else I’ve seen out there.”
Maurer has continued to develop the Spike Coaster for more cruise ships. A fourth ship is in discussion.
Sally Rides introduced Haunted Hotel, which is headed to Funtown Splashtown. An engaging animatronic graced passersby.
The ride will make use of an existing building and feature 14 scenes, including queue. The ride will feature at least nine animatronics. [See more detailed coverage in AT’s next issue.]
Sally said it had projects in development for 2024, 2025 and even 2026.
“Dark rides aren’t always ground-based transportation systems,” teased Lauren Weaver, marketing. “We have larger-than-life things coming. You can transport people many different ways.”
Mark Beumers, CEO of Lagotronics, said, “We noticed in the last couple of months people were asking for quotations. We did do a development of a new interactive system during COVID, which was a fourth-generation interactive.”
We offer customized solutions, so we don’t have a lot of off-the-shelf product,” added Tom Bouwens, sales manager. “We develop a lot on concept designs and parts of new areas.”
Lagotronics worked on a large FEC project in Qatar, which was scheduled to open for the World Cup. In the Philippines, another project is happening at Pradera Islands where Lagotronics is supplying and partnering on four rides. One of the attractions is a car ride, where instead of shooting at aliens, the rider uses a camera to capture them. Two new attractions are headed to an undisclosed park in China in 2023.
The company’s Game Changer also continues to remain popular.
Gina Guglielmi of Intermark found the Expo to be “rocking.” Intermark represents Fabbri, Gosetto and Preston & Barbieri. Many attractions were sold to the carnival market from these companies, but Fabbri is supplying permanent locations with new rides. Aztlan Parque Urbano in Mexico City is receiving an 85-meter Giant Wheel with customized gondolas. Cotaland at Circuit of the Americas, currently under construction in Austin, will be receiving a Telecombat in which riders “shoot” at vehicles to make them lower. Gosetto is supplying a dark ride system called Treasure Hunt to Cannery Row in Monterey Bay, California, in partnership with Sally.
Guglielmi said Ride Engineers of Switzerland also had a stellar show with a first Wave Twist L as well as a Roller Ball coaster going to two European locations. A park in Germany will be receiving an 18-passenger Air Loop coaster.
Earl Heller of Rides 4 U confirmed the booth was very busy. As representatives for SBF-Visa, the booth had multiple rides on the show floor, one of which was brand new.
“All the rides [we brought] are sold,” said Heller. “This is the first one ever,” he said of the new ride. “It’s called Enjoy The Flight. It’s very popular here.”
The ride puts the control in the hands of the rider. Passengers move up and down on arms and planes are capable of doing barrel rolls. Six arms seat a total of 12 passengers.
Heller says Rides 4 U enjoys a mix of customers: park operators, FEC operators and the carnival market as well. “It’s probably evenly divided,” he said. “That’s a rough estimate though. We have a lot of walkups, and we make time for them.”
He felt the spinning coaster was still a hit for the company.
Extreme Engineering had three things it was promoting: Parkour, Flex Shade and Cloud Coaster Storm.
Flex Shade uses an epoxy resin pole to support its shade fabric. “All the loads and tension are actually in the poles, which flex much like bamboo or a palm tree. Steel doesn’t,” said Phil Wilson, chief development officer. “Our installation is less invasive to a park because you don’t need all this steel structure. It keeps the costs relatively inexpensive.”
Extreme Engineering has had the patented pole system previously used in a jumping attraction, but in support of shade structures, the product finds an entirely new use.
Parkour, which took a Brass Ring, is expected to debut in a park in 2023. Extreme Engineering is ready to fill orders.
“We’ve come up with the idea of projecting onto the experience so that you can have an interactivity that is different — the Amazon jungle or downtown Tokyo,” said COO Ron Wyatt.
“It’s immersing a person into a video game,” added Wilson.
Three installations of Cloud Coaster will be installed in 2023: Wilderness at the Smokies (Tennessee), Richland Chambers (Texas), and Sports Wenatchee (Washington). The Tennessee version will interact with attractions below, going through different rooms. The Texas version will be the company’s largest coaster to date and will be double stacked. “Wenatchee packs a mighty punch into a compact model,” said Wilson.
Triotech announced an attendant-free four-player interactive simulator game. QUBE will be a coin-up simulator on a small footprint. “QUBE combines the robustness and reliability expected from a coin-operated product with an unparalleled sense of immersion,” said Ernest Yale, CEO. Triotech has committed to developing a full library of content over the next years.
Great Coasters International, Inc. revealed the lead car for Worlds of Fun’s Zambezi Zinger. The new wooden coaster will feature some sections of steel Titan Track.
“The response to Titan Track has been unbelievable, fascinating, we want more, when can we get it,” said Clair Hain, president. “All of those things are happening.”
Hain said GCII will be introducing Titan Track on three other existing rides in 2023. “Possibly by spring, we will be [announcing] a completely steel ride.” That project will be in Europe.
In addition, GCII has been working on the refurbishment of the wooden coaster at Arnolds Park in Iowa.
Zamperla, one of the largest and busiest booths, sadly suffered a loss on the third day of the Expo with the news that it had lost is founder, Alberto Zamperla. Still the company honored him by finishing the show with a tribute on the company’s video board.
On the first day of the trade show, Zamperla had three press announcements.
“On the coaster side, we relaunched our coaster division in early ’21. We spent that year telling people how we have invested and grown, and this year we have been able to translate that into sales,” said Adam Sandy, roller coaster sales. “And then next year we’re having one of our busiest years in terms of seven very different roller coasters. Clients have come back to us seeing we have invested a lot of money to become one of the premier roller coaster companies.”
The Lightning vehicle was showcased and is designed to fit 95 percent of people in its height requirement. A new coaster in China will be using a four-across Lightning vehicle.
The Nebulaz ride on the show floor was to be delivered to Canobie Lake. During Expo week, Kennywood announced it would be receiving a Gryphon ride from Zamperla.
Go-go Bounce was a new children’s ride on display, which was an offshoot of the company’s popular Jump Around.
“It may look from the exterior as the same ride, but the internal components are completely different,” said Michael Coleman, North American sales. “We have taken a look at the total cost of ownership of a Jump Around and decided it was time to take some modern advancements that have become available. We went through a new actuated system with an offboard air compressor. The ride is quieter, more reliable and costs less in the long run.”
One of the company’s reveals was Draken Falls going to Adventureland in Iowa. The superflume seats six passengers per boat.
“What I like about this show is that there are a lot of maintenance people here with their ownership groups,” noted Coleman. “Getting into the conversation of what’s different on the inside with the maintenance team is that it automatically registers.”
—Addtional reporting by David Fake